Sequin Dresses Wholesale: 3 Must-Know Tips to Boost Turnover, Reach & Profits
Sequin dresses are wholesale power players—they fit diverse shoppers (teens/adults/plus-size), stay in demand year-round (no dead stock), and work for every big moment (proms/weddings/holidays). For retailers, this means faster turnover and fatter margins.
I. Why Sequins Are Wholesale Winners
Fast turnover: Neutral sequins (black/champagne) sell year-round—no "outdated" stock.
Broad appeal: Fits prom teens, wedding guests, and holiday shoppers—expands customer reach.
High margins: 40–60% markup potential (higher than basic eveningwear).
Data proof: Our partners say sequins make 35% of eveningwear sales, with 20% faster turnover than plain styles.
II. 4 Must-Check Features for Wholesale Sequins
Size Range: Cover 2-26 (plus-size drives 28% more repeat orders; Style: SE00156).
Durable Fabrics: Thick sequin backing (avoids "fall-off" complaints) + lined interiors (comfort); try tulle-sequin blends (Style: EE02547).
Versatile Designs: Subtle sequin wraps (for mature shoppers) + bold maxis (for prom; Style: EE02548).
Year-Round Hues: Black/champagne (all occasions) + emerald/orchid (holidays/weddings; Style: EG02106).
III. Turn Wholesale Sequins into Retail Sales
Descriptions: Use keywords like "no sequin loss," "multi-event," "plus-size friendly."
Cross-Sell: Pair with shawls (outdoor weddings) or clutch bags (proms).
Social Media: Post customer prom/wedding photos (tag #SequinMoment) – 50% more clicks than stock pics.
Wholesale Offer: New customers receive 20% off, flexible minimum order quantities (over $300 USD), and fast shipping. Browse our exclusive sequin collection or discuss custom colors with our team.
